Our Mission
We shorten the distance between education and employment — through education that builds skill, projects that create opportunity, summits that convene the market, and a platform that connects every student to their future.
The story behind the circles
Since 2020, OBM has been the bridge between the classroom and the career — for more than two million students in Egypt and Saudi Arabia.
Our Vision
A region where the distance between education and career is zero.
CEO’s Message
OMAR EL BARBARY
FOUNDER & CEO
We started OBM because a fifteen-year-old in Cairo was being asked to choose a future with almost nothing to go on — no honest picture of what a career pays or demands, no way to compare one university against another, and no one to ask who had actually done the job.
Everything we have built since is an answer to that: guidance a student can act on, partners who carry it further than we could alone, and rooms where students meet the people who hire. Two million students later the question has not changed. Our answer keeps getting better.
Our executive team
The founders and directors who run the four pillars day to day, in Egypt and Saudi Arabia.
